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If you want to utilize one of the best internet marketing strategies out there, you will want to do some article marketing for sure! It is an awesome way to get traffic and it really allows you get more bang for your buck. What I mean by that is that you can take one topic and write about different aspects of it, and end up with several articles.
The good news about this is that if you are someone who really hates writing articles, or tends to avoid it because you hate to write or you don't know what to say...then the idea of getting a bunch of articles done really fast and easy will make you very happy.
One of the biggest hang-ups people have about writing stems from their past...and for some people...their way, way distant past. Yeah, I'm talking about high school. Writing for English class was for most people a huge pain...constructing sentences, using verbs and adverbs correctly, writing to please the teacher and get a good grade...No wonder people don't want to use article marketing as one of their internet marketing strategies.
So let me give you some tips and info to make this a whole lot easier. First up, you aren't writing for the New York Times or Newsweek magazine...so relax. This is your stuff, in your own words, with your voice. That's the way it should be. You want people to get to know YOU and the best way to have this happen is to just be yourself.
Of course you want to put out good content, and you want to write about things your reader is interested in, but it doesn't have to be A+, perfect, grammatically correct and worthy of winning a literary contest. It just has to "win" over your reader. Believe me, if you are putting out good stuff that is not too hard to do.
Another plus is that articles are generally pretty short...most of them are 400-600 words. So really you are just writing one page...anyone can do that!
Now, hopefully I have gotten you over the "hate to write" issue and now we must deal with the "what do I write about" issue. Simple. Find out what your readers are looking to learn more about. You can do this by visiting forums that are in your niche, or, if you have a list of subscribers...just ask them.
Another great way is to write about something in your niche that may be new...like a new way of doing something or a new tool or gadget. Do a little research on what the latest and greatest thing might be and write about either your personal experience with it, or what you think about whatever that new thing is. This can be kind of fun because you get to learn about these new things as you go through the process of doing your research.
Bottom line, forget about your high school English teacher peering over your shoulder. Have some fun, be yourself, learn about some cool new tools or toys in your niche and get some articles written. Believe me when you start seeing results from the increased traffic and sales you will agree that using articles as one of your internet marketing strategies was one of the best moves you made in your online business.
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